Your Guide to Make an E-commerce Website Using WordPress!
Have you ever wondered, why do some online retailers succeed while some of them fail miserably bearing losses in their businesses?
In eCommerce website, first and foremost thing to make sure is that your website has a good looking, user-friendly, easy to use and smooth website strategy. Trust me and take your time to focus on the basics, you’ll realize that your chances are already much higher than the competitors.
Since you want to make an eCommerce website, making it with WordPress is the best option available because you don’t need professional developers. Everything, from the theme to creating a look and also even plugins can be added by you so that you can make a good customer experience.
So, get ready, take notes, because you will get to know step by step process for creating your very own eCommerce website (even with prices).
Starting, we all know that the WordPress platform is absolutely free. You only have to pay for a few custom themes, plugins, extensions and expert help to design and configure your website.
If you have a basic but a good plan, you can start selling in just a few steps:
1. Have a Product
Let’s have a clear understanding of “Having a Product”. Imagine that you have a really good dressing sense, but you usually dress up just for your happiness. Then, one day, one of your friends suggest you to start your own clothing store. So, you look into this idea and find out how and where you can start your online business. You find WordPress because it is a good website builder and you’re hooked. You now have your product as well as a platform.
Having a product doesn’t mean that you have a thing and you’ll sell everything that fits in the category. When you select a product you need to make sure that your product is as relevant as possible, especially for the target audience.
Few of the things to keep in mind are:
- How are you selling the product?
- Are you selling the products digitally or physically?
- How can you stand out from the rest?
2. Have Good Features and Plugins
When we think about eCommerce websites, it boils down to three things that every website has or uses.
- Product Page, Description and Catalog
- Product Bag
- Payment or Checkout Process
All the above features should work smoothly, for a good customer experience, this smooth functioning will result in loyal customers, which would want to come back to your website again and again.
We all very well know that when a website takes a lot of time to load or gets stuck in between, people tend to abandon it.
Don’t, and when I say don’t, I mean it. Never take your website speed for granted that’s actually where your game starts.
The more you ease the customer on your website, more are the chances that they’ll come back.
3. Have Your WooCommerce Installed
Now this one would just take seconds, all you have to do is head to your WordPress dashboard and install it right away like you would install any plugin or an extension.
4. Be Up-to-date With Your Custom Settings
When it comes to the look of your website, you have to take care of how your products would look to the customer, because this is where most retailers start to have trouble.
Like most Plugins on WordPress, Woocommerce can help you change the look of your website, bet it the border of the product or even the footer/header. Product image size will directly come in contact as to how the customers perceive your product, which is one of the most important aspects of online business.
5. Testing is The Key
Last and the most important suggestion from my side would be not overconfident about your product and see that everything runs smoothly.
Try getting it tested from people who would give you honest opinions and not let you be on cloud nine.
After your initial testing, test it again. This time, do it by yourself or hire an agency, who helps you with this step. The more you test, the more are the chances of finding bugs, which is good trust me.
If you are new making an eCommerce website, don’t expect it to be as good as the high-end brands, I would suggest you take your time, one step at a time. The website made out of patience is what you need